March 11, 2015
When it comes to the amount of Facebook “Likes” you have on your page… aim for quality over quantity. Don’t get hung up on the number of “Likes”, it’s far more important to connect with people who will engage with your business on Facebook. If your page fans are actually interested in what your business has to offer, they’ll be more likely to spread the word and fuel your word […]
February 25, 2015
Responsive or “mobile friendly” website design has been all the rage for a while now… This is because people are browsing the web and even shopping on their smart phones and tablets at an astounding rate. According to “The 2014 Mobile Behavior Report” provided by Salesforce; 85% of people say that mobile devices are a central part of everyday life. They also stated; on average, individuals reported spending about 3.3 […]
February 17, 2015
Here is a little “online branding” 101 for small businesses. First of all if you don’t have a professionally designed logo… you should get one. This way you’ll have a high quality, high resolution image to use in all of you online promotional material. Including your; website, email newsletters, social media pages, photos, menus, etc. You want your business to look the part, and your logo plays a big role […]
January 28, 2015
Accepted SEO (Search Engine Optimization) practices seem to be constantly evolving, and it seems there are more changes to come in 2015. It used to be that everyone picked a keyword or small group of keywords that they wanted to show up for, and loaded the content on the site with those words in order to show up on search engines. Thanks to something called the Panda Algorithm, search engines […]